Master of Science in Big Data Analytics (Al Akhawayn)

The Master of Science in Big Data Analytics (MSBDA) program is designed to provide students with the necessary tools and approaches for capturing, pipelining, processing, and analyzing both massive batch datasets and streams of data.

Whether it is structured transactional data, semi-structured, or even unstructured data gathered from Web communities, clickstreams, or data collected from sensors, or enterprise information systems, the students will learn how to apply Big Data management and analytics techniques to uncover hidden patterns, unknown correlations, trends, customer preferences, and other useful business information. The analytical findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency, and competitive advantages over rival organizations.